An alert tells you a KPI crossed its threshold.

AskEmite tells you why — and what to do next — in seconds.

Your alert has done its job the moment it fires. AskEmite does the next part: the root cause, the evidence you would otherwise spend hours pulling out of reports, and a recommended next step — while the interval is still open.

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Hours of report analysis, answered in seconds | Every answer shows its query | Your people decide and act

Alert · 2:14pm

Average handle time above target. Rolling 60 minutes.

True of every queue, every site and every interaction type at once.

AskEmite

One site accounts for most of the movement, not the network.

Agents there put customers on hold far more often than their peers.

The holds are driving after-call work. Talk time is normal.

Recommended: address the hold behaviour and the verification step behind it at that site. Coach to the peer pattern, not to the AHT number.

4 sources cross-referencedquery showngoverned KPI measures

Asked and answered in seconds. The same investigation by hand: three reports, two exports, and most of an afternoon.

Alert · Question · Answer · Recommendation

Seconds

From alert to recommended action
Not the afternoon it takes by hand

Lines of SQL to write
Though every answer shows you its own

300+

Connected data sources
CRM, contact centre, WFM, ERP, CX

Questions to root cause
Ask, narrow, confirm

What is AskEmite

The intelligence layer your emite data has been waiting for.

emite gives your organisation a single, trusted source of truth — unified data, governed KPIs and powerful visualisations. AskEmite goes one step further.

Rather than navigating dashboards or building a report, you ask. AskEmite reasons across your emite data environment, names what is actually driving the number, and attaches a recommended next step. Then you ask the follow-up, and the one after that — which is usually where the real answer is.

It is the same trusted emite data your team already relies on, now accessible through a conversation.

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Capabilities

Ask anything. Understand everything.

Natural Language Querying

Ask questions the way you think them. No technical expertise, no predefined report format, no waiting on the analytics team.

Ask which queue has the longest wait right now. Then ask for that queue broken down by hour. Then ask whether it has been consistent over the last ninety days. Three questions, half a minute, and a recurring mid-morning hotspot no single report would have surfaced.

Persona-Based Intelligence

Role-based personas tailor dashboards, data visibility and AI responses for every user, within your governance model.

A workforce manager asking about adherence and an executive asking about performance are asking the same data two very different questions. Personas decide what each one sees, in what depth, and in what language.

Cross-Source Insight

AskEmite reasons across every source emite unifies — CRM, contact centre, WFM, ERP and CX platforms.

One customer’s bot chat, live chat, call, task and case joined on a single contact ID — so “this customer has contacted us four times about the same thing” becomes a question you can actually ask.

Intelligent KPI Interrogation

Go beyond viewing a KPI to asking why it moved — down to the site, queue, team or time period driving it.

Handle time above target across the operation turned out to be one site, where agents were putting customers on hold far more often than their peers — which was driving after-call work while talk time sat perfectly normal.

Pattern-aware anomaly detection

Deviations are assessed against what is normal for that queue, that hour and that day — alongside the thresholds you already run.

Seven minutes of queue wait is unremarkable at 11am on a Tuesday. At 3pm on a Saturday it is well outside the pattern for that queue — and no static threshold will ever tell you the difference.

Explainable, Auditable Outputs

Every answer carries its reasoning, so your team understands not just what the data says but why.

Every answer exposes the query behind it and uses the same governed KPI measures each time — so the same question, asked again in an audit next year, returns the same number.

Recommendations & Next Steps

AskEmite doesn’t just describe what is happening — it recommends what to do about it.

Move these agents, re-stagger those breaks, review that routing rule. Raise a ticket in your own service desk. The decision stays with your team.

Built on the data you already trust

AskEmite runs on the governed data foundation emite Advanced iPaaS and Advanced Analytics already provide.

No rip-and-replace and no new integration project. Start with one recurring question your team asks every week, prove the value on your own data, and expand from there.

How It Works

From unified data to clear decisions

emite unifies your data

AskEmite is built on the governed, high-integrity data foundation that emite Advanced iPaaS and emite Advanced Analytics already provide. 300+ connected sources, computed KPIs, and unified metrics form the intelligence layer AskEmite reasons across.

Intelligence Layer

Pattern analysis and AI reasoning run across the emite data layer, within your governance, security and residency model.

You ask. AskEmite answers.

Managers, operations teams and analysts ask in their own words. AskEmite interprets the intent, queries the right data and answers in seconds.

Insight becomes action

AskEmite delivers explainable answers with clear recommended next steps. Your team stays in control — AskEmite gives you the intelligence to move faster, with greater confidence, and with full auditability.

Use Cases

For the people who need answers, not more reports.

CX & Contact Centre Leaders

“Why did CSAT fall four points this month?”

The decline sits almost entirely in contacts transferred more than once — which rose after a routing rule changed mid-month. Agent sentiment in those same contacts tracks down alongside the customer scores.

Operations Managers

“Which queue has the longest wait right now — and has it been like this all week?”

Answered in the time it takes to ask, across your telephony, WFM and CRM data at once. The follow-up questions cost nothing, which is usually where the real answer is.

Business & Executive Leaders

“Which of our sites is furthest from the rest, and why?”

No dashboard to navigate and no analyst to brief. High-level comparison with the operational detail underneath it, available before the monthly pack rather than after.

BI & Reporting Teams

“Show me the query.”

Every answer exposes it, and every answer uses the governed measures your team defined — so routine pulls stop landing on your desk without your definitions being quietly reinvented somewhere else.

Trust & Governance

AI that earns its place in your data culture.

Every output is grounded in trusted data, governed by clear logic, and explainable to anyone who asks.

Built on trusted emite data

AskEmite reasons across the same governed, unified data that powers your emite dashboards and KPIs. Good data in, good answers out.

Auditable by design

Every answer exposes the query behind it and uses the same governed KPI measures each time, so results are reproducible — the point that matters most in regulated environments.

Pattern-aware, not just threshold-aware

Anomalies are assessed against what is normal for that queue, hour and day, alongside the thresholds you already run.

Human-in-the-loop by design

AskEmite recommends and explains. Your people decide and act. AI augments judgment — it doesn’t replace it.

Data residency compliance

Designed to maintain compliance with regional data residency requirements, working within your existing cloud and governance architecture.

Incremental, low-risk adoption

No rip-and-replace. AskEmite activates your existing emite investment. Start with one use case, validate the value, and expand at your own pace.

What emite customers say

The data was always there. Now it aswers back.

emite gave us real-time insights, allowing us to fix any problems before they escalated.

IT Infrastructure Manager

We’ve been able to take action a lot more quickly because we spend more time drawing insight from the data rather than just pulling it.

Manager, Reporting & Analytics

It’s been a lifesaver for data pulls and supporting our reports. We’ve taken our analytics up another level entirely.

Director, Workforce Management

What the minute after the alert actually looks like

One investigation, end to end

A real investigation, anonymised. By hand this is three reports, two exports and most of an afternoon. Asked directly, it is one conversation.

Any platform can send you this

The alert

Average handle time above target. Rolling 60 minutes. Accurate, timely, and true of the whole operation at once. Everything after this point is manual.

Only AskEmite adds this

The question

“Why is AHT above target right now?”

What it found

One site accounts for most of the movement, not the network. Agents there put customers on hold far more often than their peers. The holds are driving after-call work; talk time is normal.

What it recommended

Address the hold behaviour and the verification step behind it at that site. Coach to the peer pattern, not to the AHT number.

What it ran on

Four sources cross-referenced. Query shown. Governed KPI measures. Finding from a real investigation, anonymised. The team had spent three months looking for the cause.

Businessman selecting candidate profiles on digital interface with rating system, illustrating modern recruitment, HR technology, and data-driven hiring process.

Discover how AskEmite within the emite platform can help your organisation move from dashboards to decision intelligence.

Speak to an emite specialist

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FAQ’s and Resources

What is AskEmite?

AskEmite is an AI intelligence agent embedded in the emite platform, powered by ProDataIQ. It lets teams ask questions about customer experience, operations, and KPIs in plain English and receive explainable, decision-ready answers in seconds, without writing SQL or building reports.

Can AskEmite tell me why a KPI moved, not just that it moved?

Yes. AskEmite decomposes the movement across sites, queues, intervals and handle-time components, names what is actually responsible, and attaches a recommended next step. For example, handle time above target across an operation resolved to hold behaviour at a single site, which was driving after-call work while talk time stayed normal.

How is AskEmite different from an alert or a threshold?

An alert reports that a number crossed a line. AskEmite explains which part of the operation moved it and what to do about it. It also assesses anomalies against what is normal for that queue, hour and day — so a seven-minute wait can be unremarkable on a Tuesday morning and a genuine problem on a Saturday afternoon.

Does AskEmite move or replicate my data?

No. AskEmite uses a federated architecture, so data is queried in place rather than centralised or replicated, helping organisations maintain data sovereignty and residency requirements while still getting cross-source answers.

What data sources can AskEmite query?

AskEmite reasons across the 300+ sources emite unifies, including CRM, contact centre, ERP, and CX platforms, using the same governed data foundation as emite Advanced iPaaS and emite Advanced Analytics.

Do I need SQL or technical skills to use AskEmite?

No. AskEmite is designed for business leaders, operations managers, CX teams, and analysts to ask questions in plain English. No SQL, coding, or data science background is required.

How is AskEmite different from a general AI chatbot?

AskEmite reasons specifically over an organisation’s own governed emite data environment rather than general knowledge. Every answer includes transparent reasoning and is grounded in the same trusted data that powers existing emite dashboards and KPIs.

Does AskEmite replace analysts or BI teams?

No. AskEmite is human-in-the-loop by design: it recommends and explains, while people decide and act. It reduces time spent on routine data pulls so BI and analytics teams can focus on higher-value analysis and strategy.

Do I need emite Advanced Analytics or iPaaS before I can use AskEmite?

AskEmite is built on top of the governed data foundation that emite Advanced iPaaS and emite Advanced Analytics provide. Adoption is incremental and low-risk: organisations can start with one use case on their existing emite investment and expand at their own pace.

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